Shopper Activation Manager
JOB TITLE: Shopper Activation Manager
EMPLOYER: Colgate-Palmolive Company DUTY STATION: Azerbaijan
PUBLISHED: 2020-02-27 LAST UPDATED: N/A DEADLINE: 2020-03-28

Colgate-Palmolive Company is an American multinational consumer products company that produces and distributes household, health care, and personal products.

For more information about Colgate-Palmolive's global business, visit the Company's web site at

Colgate-Palmolive is now looking for a Shopper Activation Manager based in Baku responsible for Azerbaijan.

Key Job Responsibilities:

1. RE management

● Develop and implement annual Activity Grid reflecting company priorities by month and by Retail Environment (RE)
● Ensure full coherence of in-store activity grids with new product launches and re-launches
● Conduct detailed analysis of trends (brand share, pricing, category sales, competitive
● products, and promotional activity)
● Identify assortment priorities by RE using different available analytical data, RE sell out data and development assortment priority records by RE and by category

2. In store presence:

● Have ownership and leadership for assortment list preparation and deployment by RE
● Keep external communication to customers including price list and T&C
● Lead shopper solutions for different REs
● Drive ROI mentality - deploy mentality to share broadly Key Business Drives knowledge after in-store execution
● Drive analytic mentality and approach for all company activities (price list, Initiatives plans, Activity grid)

3. Sales support:

● Lead development and deployment of strategies by RE including portfolio, product differentiation and pricing
● Leverage trade spending and develop effective promotional and in-store programs that drive consumption off the shelf

4. Promo planning:

● Work with customer development team to leverage trade spending and develop effective promotional and in-store programs
● Ensure efficient and effective use of promotional material and equipment

Requirements to the candidate:

● Higher education
● Experience in FMCG sales 2 + years (preferably with retail or shopper marketing)
● 2+ years of sales experience working with modern trade customers – not mandatory, but optional
● Advanced Excel user
● English language - Upper-intermediate level is a must
● Azerbaijanian language - Fluent
● Russian language - Elementary

The candidate should have:

● Good understanding of FMCG market, retail environment, go to market strategies
● Ability to capture and document business and reporting requirements from multiple sources
● Good analytical and presentation skills

We offer:

● Competitive salary & benefit package
● Opportunities for career & professional growth
● Friendly working environment

Interested Candidates please send your CV (in English) to indicating the title of position in the subject line of your message.

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